GREEN TOMATO CARS
BRANDING PROPOSAL (DEVELOPMENT STAGE OF DESIGN) FOR GREEN TOMATO CARS 2015
CLIENT: CHK DESIGN
ART DIRECTION AND ORIGINAL DESIGN CONEPT: CHRISTIAN KÜSTERS
GRAPHIC DESIGNER (INTERN): TINA TOULI

I have worked and experimented on this project after the completion of my internship at CHK Design. The developed version of the proposal is presented below.

Green Tomato Cars are the London’s original eco car service. Minimal abstract shapes, a circle to represent the tomato and an X to represent it's leaf, have been used to form the green tomato symbol of the redesigned logotype. In the meantime, the tomato symbol represents the destination point on a map. The business cards require the user to turn them around and guide himself/herself through the different information and destinations. The website uses a grid system, where each column of text has a different speed of moving when scrolling.​​​​​​​
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