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KIM
↳ Client: Ben Murphy, Chef Signatures
↳ Design: Tina Touli
↳ Photography: Made by Humans
Logo design for ‘KIM’, or else ‘Keep It Moving’, created in the context of the clothing and product line of the well-known head chef Ben Murphy.
A minimal approach inspired by the chef’s dishes along with curvy shapes, highlighting the concept of motion, have been used to shape the KIM logotype.
![](https://cdn.myportfolio.com/8a1cfadf7f742776c742a0bff83ce784/83718144-e1ad-411d-8c2f-d4500eaa596b_rw_1920.jpg?h=581f308d214ed6ab94a2542d0e0c46f0)
![](https://cdn.myportfolio.com/8a1cfadf7f742776c742a0bff83ce784/19f837b7-7745-4150-b85a-2129a9d72fd7_rw_1200.jpg?h=5df5991d4ca7eece1f9dde4661289600)
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