XOYO Spring/Summer Campaign
↳Client: XOYO
Introducing the Spring/Summer campaign for XOYO's two vibrant venues in Birmingham and London. XOYO, a renowned bi-level nightclub celebrated for its electronic music scene and regular lineup of talented DJs & live acts, is set to bring an unforgettable season of music and excitement.
Embarking on an extraordinary auditory adventure where sound comes to life through abstract shapes. These vibrant, dancing forms create blissful compositions, responding to the beats of electronic music. A vivid summer palette seamlessly blends with the black-night and light gradient-day backgrounds, capturing the enchantment of the events. Typography, bold and dynamic, takes inspiration from the pulsating energy of electronic beats, adding an extra layer of excitement to the sonic canvas.